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24 month boy clothes summer

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A small market ($18K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 15Conversion 14Competition 95Returns 57Price range 67Avg price 76Brand share 95Review moat 23Quality gap 18

Competition

Incredible18%

top-5 click share — an open shelf

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Avg price

Great$15.30

avg listing price — sweet spot $15–$100

Price range

Good$6.94–$31.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.7%

return rate — above 5% kills the launch gate

Review moat

Bad7,251.55

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$18K

$18K/yr · 108K searches

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