48
1920s wig
Skip itHigh returns (18.8%) — this niche doesn't clear our bar today.
Avg price
Great$22.02avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great50%top-5 brand share — no brand owns this niche
Price range
Great$9.11–$38.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great486.64avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$50K$50K/yr · 90K searches
Growth
Bad-39.5%90-day search growth — must beat 0% to launch
Returns
Bad18.8%return rate — above 5% kills the launch gate