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52

1920s mens costume

Worth a look

Shows a sweet-spot price point ($42.74 avg), but high returns (11.0%) keeps it on the watch list.

Market size 57Growth 9Conversion 14Competition 84Returns 3Price range 92Avg price 95Brand share 89Review moat 49Quality gap 73

Avg price

Incredible$42.74

avg listing price — sweet spot $15–$100

Price range

Great$12.49–$100.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great46%

top-5 brand share — no brand owns this niche

Competition

Great31%

top-5 click share — an open shelf

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$446K

$446K/yr · 900K searches

Review moat

Okay1,642.83

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-31.5%

90-day search growth — must beat 0% to launch

Returns

Bad11.0%

return rate — above 5% kills the launch gate

Trend