38
100% cashmere scarf
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Great26%top-5 click share — an open shelf
Avg price
Great$63.54avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good870.64avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.98–$144.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Bad6.5%return rate — above 5% kills the launch gate
Market size
Bad$0$0/yr · 60K searches
Growth
Bad-57.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale