61
stylus pens for touch screens
Launch itA $2.7M/yr market growing +7.1% this quarter with returns at 1.8% — clears our launch bar.
Market size
Incredible$2.7M$2.7M/yr · 4.5M searches
Brand share
Great55%top-5 brand share — no brand owns this niche
Returns
Great1.8%return rate — above 6% kills the launch gate
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Avg price
Okay$8.83avg listing price — sweet spot $15–$100
Price range
Bad$4.63–$18.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad10,548.96avg incumbent reviews — the moat a new listing must climb