44
phone prop
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Competition
Great38%top-5 click share — an open shelf
Returns
Good2.4%return rate — above 5% kills the launch gate
Avg price
Good$13.43avg listing price — sweet spot $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Price range
Good$4.02–$26.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-1.5%90-day search growth — must beat 0% to launch
Review moat
Bad10,295.18avg incumbent reviews — the moat a new listing must climb
Market size
Bad$49K$49K/yr · 73K searches