53
oh snap
Worth a lookShows a sweet-spot price point ($25.96 avg), but soft demand (-1.6% this quarter) keeps it on the watch list.
Avg price
Incredible$25.96avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Competition
Great38%top-5 click share — an open shelf
Price range
Great$6.41–$44.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$313K$313K/yr · 494K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Returns
Okay4.6%return rate — above 5% kills the launch gate
Review moat
Bad4,403.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.6%90-day search growth — must beat 0% to launch