62
long iphone charger
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 6% kills the launch gate
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Brand share
Great50%top-5 brand share — no brand owns this niche
Market size
Great$1.1M$1.1M/yr · 794K searches
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good$13.03avg listing price — sweet spot $15–$100
Price range
Good$7.09–$24.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Review moat
Bad15,211.58avg incumbent reviews — the moat a new listing must climb