30
iphone 6s
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Good$116.80avg listing price — sweet spot $15–$100
Price range
Okay$63.32–$161.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad14,288.09avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$37K$37K/yr · 128K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand