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50

esim

Worth a look

Shows a sweet-spot price point ($23.17 avg), but a small market ($47K/yr) keeps it on the watch list.

Market size 12Growth 50Conversion 21Competition 47Returns 75Price range 76Avg price 95Brand share 49Review moat 29Quality gap 94

Avg price

Incredible$23.17

avg listing price — sweet spot $15–$100

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Price range

Great$2.42–$56.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great2.0%

return rate — above 5% kills the launch gate

Growth

Good+20.0%

90-day search growth — must beat 0% to launch

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,585.2

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$47K

$47K/yr · 117K searches

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