62
cup holder phone mount
Launch itA $2.6M/yr market growing +1.6% this quarter with returns at 4.2% — clears our launch bar.
Market size
Incredible$2.6M$2.6M/yr · 1.8M searches
Avg price
Great$21.06avg listing price — sweet spot $15–$100
Price range
Great$9.87–$47.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 6% kills the launch gate
Growth
Okay+1.6%90-day search growth — must beat 0% to launch
Review moat
Bad6,569.57avg incumbent reviews — the moat a new listing must climb