Skip to content
47

blu view 5 phone case

Skip it

Soft demand (-29.3% this quarter) — this niche doesn't clear our bar today.

Market size 16Growth 10Conversion 33Competition 78Returns 36Price range 87Avg price 76Brand share 44Review moat 81Quality gap 76

Price range

Great$6.25–$98.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great388.54

avg incumbent reviews — the moat a new listing must climb

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Great$15.26

avg listing price — sweet spot $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$64K

$64K/yr · 159K searches

Growth

Bad-29.3%

90-day search growth — must beat 0% to launch

Reviews