40
wrinkle mask
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Price range
Great$13.32–$42.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.52avg listing price — sweet spot $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,872.48avg incumbent reviews — the moat a new listing must climb
Market size
Bad$77K$77K/yr · 75K searches
Growth
Bad-20.0%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand