46
wooden q tips
Skip itPrices mostly outside the sweet spot ($4.93–$10.13) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,870.8avg incumbent reviews — the moat a new listing must climb
Market size
Okay$142K$142K/yr · 127K searches
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.79avg listing price — sweet spot $15–$100
Price range
Bad$4.93–$10.13cheapest to priciest tracked listing — scored on the share inside $15–$100