51
wig bag
Worth a lookShows a thin review moat (288 avg reviews), but soft demand (-7.5% this quarter) keeps it on the watch list.
Review moat
Great287.85avg incumbent reviews — the moat a new listing must climb
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Good$13.89avg listing price — sweet spot $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good75%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Good$5.97–$24.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$166K$166K/yr · 222K searches
Growth
Bad-7.5%90-day search growth — must beat 0% to launch