45
wax paper for hair removal
Skip itPrices mostly outside the sweet spot ($5.28–$14.51) — this niche doesn't clear our bar today.
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,581.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$137K$137K/yr · 133K searches
Avg price
Bad$8.71avg listing price — sweet spot $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Price range
Bad$5.28–$14.51cheapest to priciest tracked listing — scored on the share inside $15–$100