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57

turmeric cream

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 16Growth 32Conversion 49Competition 78Returns 98Price range 79Avg price 65Brand share 74Review moat 41Quality gap 70

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Price range

Great$6.29–$50.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.80

avg listing price — sweet spot $15–$100

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,385.95

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+5.4%

90-day search growth — must beat 0% to launch

Market size

Bad$64K

$64K/yr · 118K searches

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