58
travel sunscreen tsa approved
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great33%top-5 click share — an open shelf
Price range
Great$4.64–$67.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.00avg listing price — sweet spot $15–$100
Growth
Good+43.2%90-day search growth — must beat 0% to launch
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,055.96avg incumbent reviews — the moat a new listing must climb
Market size
Bad$73K$73K/yr · 84K searches