50
travel comb
Worth a lookShows low returns (0.8%), but prices mostly outside the sweet spot ($2.87–$14.04) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great55%top-5 brand share — no brand owns this niche
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,930.41avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$121K$121K/yr · 278K searches
Avg price
Bad$6.49avg listing price — sweet spot $15–$100
Price range
Bad$2.87–$14.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand