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tomato decor
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great11.6%search→purchase rate — share of searches ending in a sale
Growth
Great+81.3%90-day search growth — must beat 0% to launch
Avg price
Great$16.23avg listing price — sweet spot $15–$100
Price range
Good$4.73–$31.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$372K$372K/yr · 199K searches
Review moat
Okay2,834.4avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand