Skip to content
56

tarte cc tinted serum

Worth a look

Shows a sweet-spot price point ($24.26 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 64Conversion 19Competition 62Returns 88Price range 92Avg price 95Brand share 0Review moat 25Quality gap 58

Avg price

Incredible$24.26

avg listing price — sweet spot $15–$100

Price range

Great$14.14–$41.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Market size

Good$712K

$712K/yr · 1.9M searches

Growth

Good+42.0%

90-day search growth — must beat 0% to launch

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,743.64

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Reviews