57
tanning stuff
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$20.02avg listing price — sweet spot $15–$100
Growth
Great+74.7%90-day search growth — must beat 0% to launch
Price range
Good$7.15–$32.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$198K$198K/yr · 249K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Okay3,868.29avg incumbent reviews — the moat a new listing must climb