58
styptic
Worth a lookShows searches that convert (20.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Great$1.1M$1.1M/yr · 443K searches
Brand share
Good64%top-5 brand share — brands hold most of the demand
Avg price
Good$12.50avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay$5.94–$21.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,301.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.4%90-day search growth — must beat 0% to launch