52
stool with back
Worth a lookShows no brand lock-in (top 5 brands take 42% of clicks), but weak search conversion (0.9%) keeps it on the watch list.
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great30%top-5 click share — an open shelf
Avg price
Great$73.16avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Okay1,690.44avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Price range
Bad$35.49–$318.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$88K$88K/yr · 129K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale