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stiletto nail tips
Worth a lookShows a fragmented shelf (top 5 take 31% of clicks), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Competition
Great31%top-5 click share — an open shelf
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great$4.92–$45.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.89avg listing price — sweet spot $15–$100
Market size
Good$780K$780K/yr · 1.5M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,013.4avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand