54
soap loofah pouch
Worth a lookShows low returns (0.7%), but soft demand (-15.3% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Competition
Great39%top-5 click share — an open shelf
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,564.91avg incumbent reviews — the moat a new listing must climb
Market size
Okay$177K$177K/yr · 285K searches
Price range
Okay$4.10–$19.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$7.81avg listing price — sweet spot $15–$100
Growth
Bad-15.3%90-day search growth — must beat 0% to launch