24
skeleton face paint
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.9%return rate — above 5% kills the launch gate
Avg price
Okay$11.26avg listing price — sweet spot $15–$100
Price range
Okay$5.58–$19.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Review moat
Bad15,258.5avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Competition
Bad89%top-5 click share — a locked-up shelf
Market size
Bad$9K$9K/yr · 86K searches
Brand share
Bad100%top-5 brand share — brand-locked demand