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reetha powder
Skip itSoft demand (-27.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great488.95avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$6.24–$26.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.66avg listing price — sweet spot $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad$51K$51K/yr · 60K searches
Growth
Bad-27.6%90-day search growth — must beat 0% to launch