Skip to content
59

protector solar con color

Launch it

A $2.2M/yr market growing +32.6% this quarter with returns at 1.3% — clears our launch bar.

Market size 95Growth 58Conversion 63Competition 38Returns 89Price range 82Avg price 93Brand share 8Review moat 23Quality gap 50

Market size

Incredible$2.2M

$2.2M/yr · 1.8M searches

Avg price

Great$22.09

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$7.46–$52.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Growth

Good+32.6%

90-day search growth — must beat 0% to launch

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad8,516

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad97%

top-5 brand share — brand-locked demand

Reviews