47
prom queen sash
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Review moat
Great291.94avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Good+32.1%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$4.92–$24.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.02avg listing price — sweet spot $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Returns
Okay4.1%return rate — above 5% kills the launch gate
Market size
Bad$28K$28K/yr · 77K searches