44
pp405 hair treatment
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.0★avg incumbent rating — lower means beatable quality
Review moat
Incredible41.73avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$25.30avg listing price — sweet spot $15–$100
Price range
Incredible$16.73–$39.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad$58K$58K/yr · 110K searches
Growth
Bad-32.4%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand