50
pink face glitter
Worth a lookShows searches that convert (10.4% search→purchase), but prices mostly outside the sweet spot ($5.52–$14.18) keeps it on the watch list.
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Good+28.0%90-day search growth — must beat 0% to launch
Review moat
Good1,497.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Market size
Bad$99K$99K/yr · 119K searches
Avg price
Bad$8.01avg listing price — sweet spot $15–$100
Price range
Bad$5.52–$14.18cheapest to priciest tracked listing — scored on the share inside $15–$100