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pink cat eye gel polish
Skip itSoft demand (-56.9% this quarter) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$6.75–$34.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$10.06avg listing price — sweet spot $15–$100
Market size
Okay$130K$130K/yr · 239K searches
Review moat
Bad5,668avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-56.9%90-day search growth — must beat 0% to launch