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peach body wash
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Avg price
Okay$10.03avg listing price — sweet spot $15–$100
Market size
Okay$143K$143K/yr · 131K searches
Review moat
Bad8,136.73avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Price range
Bad$5.07–$16.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand