50
organic tinted moisturizer
Worth a lookShows a sweet-spot price point ($31.62 avg), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Avg price
Incredible$31.62avg listing price — sweet spot $15–$100
Price range
Great$14.69–$46.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$360K$360K/yr · 170K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,336.71avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand