62
one blade replacement heads
Launch itA $12.0M/yr market growing +9.0% this quarter with returns at 0.4% — clears our launch bar.
Market size
Incredible$12.0M$12.0M/yr · 2.0M searches
Conversion
Incredible17.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$33.51avg listing price — sweet spot $15–$100
Price range
Incredible$23.92–$62.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Okay+9.0%90-day search growth — must beat 0% to launch
Review moat
Bad6,011.83avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad99%top-5 brand share — brand-locked demand