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nail magic
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Market size
Good$318K$318K/yr · 687K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+3.7%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad21,767.88avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$5.17avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$2.11–$12.53cheapest to priciest tracked listing — scored on the share inside $15–$100