44
mini pouch
Skip itA small market ($43K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible34%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Price range
Good$4.40–$26.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,265.26avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Avg price
Okay$10.07avg listing price — sweet spot $15–$100
Returns
Okay4.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$43K$43K/yr · 366K searches
Signals No Dominant Brand