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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 12Growth 14Conversion 90Competition 21Returns 80Price range 0Avg price 24Brand share 0Review moat 94Quality gap 43

Review moat

Great124.82

avg incumbent reviews — the moat a new listing must climb

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Returns

Great1.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad$8.62

avg listing price — sweet spot $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-22.3%

90-day search growth — must beat 0% to launch

Market size

Bad$47K

$47K/yr · 50K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$5.16–$14.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

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