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mayans secret castor oil
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Great$16.24avg listing price — sweet spot $15–$100
Price range
Great$11.71–$25.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good651.67avg incumbent reviews — the moat a new listing must climb
Growth
Okay+10.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$3K$3K/yr · 2K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand