33
make up pallets for teens
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.58avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,962avg incumbent reviews — the moat a new listing must climb
Price range
Bad$5.32–$18.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-41.3%90-day search growth — must beat 0% to launch
Market size
Bad$11K$11K/yr · 16K searches