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luminous bath and body works
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Incredible98.93avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$35.75avg listing price — sweet spot $15–$100
Price range
Great$7.97–$81.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+30.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$56K$56K/yr · 79K searches
Brand share
Bad100%top-5 brand share — brand-locked demand