47
loc comb
Skip itPrices mostly outside the sweet spot ($4.09–$10.39) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Great473.32avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Avg price
Bad$7.78avg listing price — sweet spot $15–$100
Market size
Bad$39K$39K/yr · 77K searches
Price range
Bad$4.09–$10.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier