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leg lotion
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.61avg listing price — sweet spot $15–$100
Growth
Good+42.0%90-day search growth — must beat 0% to launch
Price range
Good$7.89–$24.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,087.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$98K$98K/yr · 80K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand