50
lash primer
Worth a lookShows searches that convert (15.0% search→purchase), but a deep review moat (31,015 avg reviews) keeps it on the watch list.
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Great$1.7M$1.7M/yr · 962K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Avg price
Good$12.02avg listing price — sweet spot $15–$100
Price range
Okay$4.69–$23.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-8.4%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Review moat
Bad31,015avg incumbent reviews — the moat a new listing must climb