48
lash mannequin head
Skip itSoft demand (-16.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.58avg listing price — sweet spot $15–$100
Price range
Great$7.68–$63.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,784.82avg incumbent reviews — the moat a new listing must climb
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$155K$155K/yr · 164K searches
Growth
Bad-16.0%90-day search growth — must beat 0% to launch