45
large round brush for blow drying
Skip itSoft demand (-3.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$19.25avg listing price — sweet spot $15–$100
Price range
Good$4.35–$37.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$229K$229K/yr · 198K searches
Returns
Okay3.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-3.2%90-day search growth — must beat 0% to launch
Review moat
Bad7,628.04avg incumbent reviews — the moat a new listing must climb