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kojic acid soap
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Great$1.8M$1.8M/yr · 2.3M searches
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.41avg listing price — sweet spot $15–$100
Growth
Okay+8.4%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Review moat
Bad21,898.64avg incumbent reviews — the moat a new listing must climb
Price range
Bad$5.95–$15.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand