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infinity perfume for women
Skip itSoft demand (-57.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$58.48avg listing price — sweet spot $15–$100
Price range
Great$15.13–$110.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$883K$883K/yr · 1.1M searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Bad4,710.27avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Growth
Bad-57.5%90-day search growth — must beat 0% to launch
Signals High Price