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holographic eyeshadow
Skip itPrices mostly outside the sweet spot ($5.91–$11.79) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Growth
Great+69.3%90-day search growth — must beat 0% to launch
Review moat
Good671.05avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Avg price
Bad$7.73avg listing price — sweet spot $15–$100
Market size
Bad$76K$76K/yr · 420K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Price range
Bad$5.91–$11.79cheapest to priciest tracked listing — scored on the share inside $15–$100